### Bajaj Finserv AMC Launches 'Bajaj Finserv Consumption Fund'

**Mumbai/Pune,– Bajaj Finserv Asset Management Company (AMC) has announced the launch of the **Bajaj Finserv Consumption Fund**, an open-ended equity scheme focused on the consumption theme. The fund, which opens for subscription on **8th November** and closes on **22nd November 2024**, is designed to capitalize on emerging megatrends influencing consumer behavior and spending patterns across India.

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### **Strategic Focus on Consumption Megatrends**

The Bajaj Finserv Consumption Fund aims to capture opportunities in sectors that are integral to India’s rapidly growing consumption story. These sectors include **FMCG**, **automobiles**, **consumer durables**, **healthcare**, **realty**, **telecom**, **power**, and **services**, all of which are expected to witness significant growth. The fund will strategically invest in companies aligned with these emerging consumption megatrends, driving growth in the country.

The fund adopts a **market-cap-agnostic approach**, offering the flexibility to invest across various market capitalizations, making it adaptable to both large and small cap opportunities.

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### **A Strong Investment Thesis: India’s Consumption Boom**

**Ganesh Mohan**, CEO of Bajaj Finserv AMC, shared insights on the changing consumption landscape in India. He highlighted that increased income levels, urbanization, and a shift toward discretionary spending are reshaping India's consumption habits. "Consumption is a favorable investment theme as the fundamentals are stronger than the broader markets," Mohan said. With sectors such as FMCG, quick commerce, realty, and automobiles expected to grow rapidly, the **Bajaj Finserv Consumption Fund** aims to be a valuable asset in long-term investor portfolios.

A **recent study by Bajaj Finserv AMC** suggests that India’s per capita income will surpass **$3,000 by 2025**, further fueling consumption growth. The **burgeoning middle class**, projected to comprise **40% of the population by 2030**, is set to drive this consumption boom. Additionally, the study indicates that India’s **e-commerce customer base** will grow **2.7 times by FY25**, highlighting the rise of consumerism and urbanization.

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### **Expert Opinions on Emerging Opportunities**

**Nimesh Chandan**, Chief Investment Officer at Bajaj Finserv AMC, emphasized the transformative shifts in demographics and rising income levels. "While the market has focused on the capex side of the economy in recent years, the consumer sectors have now come to attractive valuations compared to their historical levels and the broader market. The **Bajaj Finserv Consumption Fund** is well-positioned to capitalize on these megatrends, offering investors the chance to benefit from domestic demand across diverse sectors," he said.

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### **Fund Details and Structure**

The **Bajaj Finserv Consumption Fund** primarily focuses on **equity and equity-related instruments** of companies likely to benefit from **domestic consumption-led demand**. The fund will be benchmarked against the **Nifty India Consumption Total Return Index (TRI)**, reflecting the performance of companies within the consumption space.

The fund will be managed by **Nimesh Chandan**, along with **Sorbh Gupta**, Senior Fund Manager for equity investments, and **Siddharth Chaudhary**, Senior Fund Manager for debt investments.

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### **Investment Options and Conditions**

The **minimum investment** amount is ₹500 for both **lumpsum** and **Systematic Investment Plan (SIP)** options. The fund offers two options for investors: **Growth** and **Income Distribution cum Capital Withdrawal (IDCW)**. A **1% exit load** will be applied if the investment is redeemed within **three months** from the date of allotment.

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### **Who Should Invest?**

The **Bajaj Finserv Consumption Fund** is suitable for investors seeking long-term wealth creation through investments in sectors benefiting from India’s consumption-driven growth. The scheme targets those interested in investing predominantly in equity and equity-related instruments of companies that are positioned to gain from domestic consumption-led demand.

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### **About Bajaj Finserv Asset Management Limited (BFAML)**

Bajaj Finserv AMC, a 100% subsidiary of **Bajaj Finserv Limited**, is committed to offering innovative investment solutions, including **mutual funds**, **portfolio management services**, and **alternative investment funds** (subject to regulatory approval). Backed by one of India’s most respected brands, Bajaj Finserv AMC is poised to help investors achieve their financial goals with a future-focused investment strategy.

For more information, visit [www.bajajamc.com](http://www.bajajamc.com).

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**Note**: *Mutual Fund investments are subject to market risks. Please read all scheme-related documents carefully before investing.*