HDFC Bank Launches 'Biz+ Current Accounts' to Empower India’s Growing MSME Enterprises
Udaipur : HDFC Bank, India’s leading private sector bank in Current Account deposits announced the launch of its new Biz+ Current Accounts, a reimagined suite of Current Account offerings designed to meet the evolving needs of Indian businesses. The range of accounts aims to empower businesses by bringing the entire Bank to the customer from day one.
Each Biz+ Current Account comes equipped with core benefits including cash handling services, seamless digital banking platforms and dedicated Bank/Relationship Manager support along with bundled solutions that address the full spectrum of banking needs for businesses. A standout highlight of the new offering for new to bank current account customers is the inclusion of comprehensive business and payment protection insurance coverage from day one for the first year. This helps business owners safeguard their enterprises against unforeseen risks.
In line with its leadership position, HDFC Bank has designed the Biz+ current Account range to scale with the success of its customers Moreover, these accounts adapt dynamically to individual business segments such as manufacturers, traders, service providers, and more — offering sector-specific solutions to meet distinct business needs.
Speaking on the launch, Mr. Parag Rao, Country Head – Payments, Liability Products, Consumer Finance and Marketing, HDFC Bank, said "This is a strategic shift towards offering a value-based engagement from a transactional one, and addresses both business and personal banking needs. We are now delivering a more modular, scalable and business life stage-aligned proposition. Our Biz+ Account range is designed to be adaptive—with Dynamic Multiplier Benefits that scale with business growth, removing friction."
The Biz+ Current Account variants will offer bundled benefits under a One Bank approach and will be available across over 9,455 branches nationwide.
Additionally, over 45 lakh existing customers will benefit from the new Biz+ Current Accounts offerings, thereby facilitating a more structured, value-driven banking experience. Through the Biz+ Account offerings, customers will have access to a simplified, structured and higher value bundled proposition including liability products, asset solutions, digital payments and business cards.
The launch of Biz+ Current Account range reaffirms HDFC Bank’s commitment to fostering India’s entrepreneurial ecosystem by delivering smarter, more holistic banking experiences to support business growth.
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