Mumbai,Marking a proud return of the legacy once led by Trade Guide founder B.K. Adarsh, his daughter Gayatri Adarsh has launched Trade Guide Films & Entertainment Pvt. Ltd., stepping into a new era of filmmaking with a blend of heritage and modern vision.
Speaking about her inspiration, Gayatri Adarsh shared,
“People in the film industry knew my father as Adarsh Sahab. He was regarded as an authority on devotional cinema. His writings, trade insights and guidance shaped the industry in many ways. His teachings continue to guide me as I begin my journey as a filmmaker.”
Gayatri aims to maintain a balance between tradition and contemporary storytelling. She believes Indian cinema must stay rooted in cultural identity while embracing innovative techniques and sensitive narratives that resonate with today’s audience.
The vision of Trade Guide Films & Entertainment includes:
• Creating meaningful, emotional and culturally rich stories
• Maintaining high production standards
• Conducting in-depth research to highlight socially relevant themes
• Providing opportunities to emerging talent across various filmmaking disciplines
With this new beginning, Gayatri Adarsh is all set to carry forward her father’s legacy while shaping a fresh, thoughtful and progressive chapter in Indian cinema.